Google AdSense is the main source of revenue for the vast majority of bloggers. If you are among those using Blogger to host your blogs as well as using AdSense as your primary ad network, you should blend your ads with your posts so your visitors will focus more on your ads, resulting in more clicks and therefore more revenue for you. Showing Adsense ads between two blogger posts is not really that effective, because people tend to overlook that part. But if you place the ads within the post, they will get noticed and there is a real chance for a better CTR (click through rate: the percentage of visitors to your blog who actually click on one of your ads). You can easily customize your blog to show AdSense ads inside your posts, aligned either to left or right.
For a better click through rate, it is highly recommended that you to blend the ads with your blog’s colour combination. Do not use odd or too deep/light colours. Highlighting your ads means you are manually trying to keep your income low. Check out the screenshot below.
How to Show Adsense Ads inside Blogger posts, wrapped with post text
1. Login to your Blogger Dashboard.
2. Navigate to Layout --> Edit HTML
3. Check the box next to 'Expand Widget Templates’
4. Search for the line <data:post.body> inside your template (Ctrl + F, then enter the line into the search bar).
5. Add one of the following codes just above it.
To show your ads aligned to left:
<div style='float:left; margin-right:5px;'>
YOUR ADSENSE CODE
</div>
To show your ads aligned to right:
<div style='float:right; margin-left:5px;'>
YOUR ADSENSE CODE
</div>
6. Make sure to replace YOUR ADSENSE CODE with your actual AdSense ad code.
7. Save the changes.
8. That´s all!
IMPORTANT NOTICE:
Do not forget to convert your Adsense code here before adding it to the above code. Blogger HTML does not support AdSense ad characters, therefore you need to convert it.
Now all of your blog posts should appear with AdSense ads positioned inside the text. The best ad formats for this location probably are 336x280 or 300x250, but that depends on the template you are using. Just play around with the ad formats until you find something that suits the overall look of your blog.
Good luck!
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